Sunday, July 2, 2017

The History of The Nostalgia Critic!



              Ten years ago, on July 3rd of 2007; an illustrator from Chicago uploaded a small video onto YouTube; a two-minute review of the Michael Bay film, Transformers. Inspired by James Rolfe and his unique style of videos; the man would become an iconic figure in the history of online filmmaking. He would later inspire content creators such as Lewis Lovhaug (aka Linkara), Eric Rodriguez (aka Blockbuster Buster), Mat Brunet (aka AniMat), and myself (aka the creator of this video). To this day, this man has achieved fame, stardom, and a loyal fanbase that grows by the second. To the average viewer, I bet you are wondering “who is this guy?” This man can only be summed up with one phrase: “I remember it so you don’t have to.”
              Before we dive into the history of Nostalgia Critic, let us take a moment to explore the backstory of the man behind the character. On November 17th , 1981 in Naples, Italy; Douglas Darien Walker was born. He was born to parents Barney Walker of the US Navy; and the late Sandra Walker, a former opera singer and therapist). His grandfather was a pioneer in the frozen food industry, responsible for inventing a pie filling that could be frozen without the worry of the sugar crystallizing. On top of being from a family of innovators and military men, Walker was also born as a descendant of composer Heinrich Schutz. As a child, Walker was always intrigued by the art of cinema, along with many of the franchises young boys were enamored with in the 1980s such as Transformers and Teenage Mutant Ninja Turtles (both of which would become subjects for many of his iconic reviews).
Little is known about his childhood, aside from him being bullied in the ‘90s due to his name being similar to a certain Nickelodeon character. He would finally pave the path to his destiny when he started attending Northern Illinois University, majoring in film and communication. After his college days had run their course, he would start a career as a simple illustrator. It was at this moment Walker and his brother (Rob Walker) would start paving the way towards Nostalgia Critic’s conception.
              According to a post on the forums of ThatGuyWithTheGlasses, Rob Walker stated:
 "It was sort of organic. Not really spur of the moment, nor totally planned either. Before he did any of this, Doug went through like a mid-midlife crisis. He got big into all the things he watched as child, including ordering a DVD of old 80s commercials. Of the shows and movies he tracked down, some still held up. Some did not. Some things I didn't recognize at all, but there was a two year age difference, so occasionally we saw something the other missed. Point being, he made it his quest to track down old things he remembered and I constantly made fun of him for it. Finally, I asked when this whole freaky phase was gonna pass, and he said, 'Now. I think I'm done. I'm all out.' So that nostalgia thing was DEFINITELY there…”
              Doug was far from done. This obsession with his childhood would not die; matter of fact, it kept growing stronger by the minute. He wanted to relive his childhood and express his opinions to the world; the question is, how was he going to do so? This is when a fledgling site known as YouTube became a major player in shaping Mr. Walker’s destiny. In 2007, YouTube was still in its infancy (only being live for two years prior), as well as the “streaming video” industry as a whole. Very few innovators came before Walker, one being the legendary James Rolfe (aka The Angry Video Game Nerd).
Walker’s first series of videos was known as Five Second Movies, a series of short videos which summarized a film in a severely truncated (and comedic) amount of time. This series paved Doug’s path to stardom, and allowed him to express his opinions on movies in a satirical way. An effect of this set of videos created a trend amongst other content creators, as many began to create their own “Five Second Movies”.  The trend would later catch the attention of The Times and unfortunately, YouTube’s copyright system. Doug Walker instantly became a YouTube icon from something he merely considered a “hobby”, simply by combining humor with his love for cinema. He knew he wanted to raise the bar and see if he could do that while actually being on camera, so the viewers could see the true extent of his humor.
According to Walker himself, “At the time, I wanted to see if I was actually funny; (you know, not my Five Second Movies and my editing) I wanted to see if I was actually funny, so I came up with this character that was betrayed by his childhood. He actually felt really p****d off that his childhood wasn’t as good as he remembered it, and gets really angry at it and annoyed.” The character he intended to create was inspired by icons such as Daffy Duck, Lewis Black, Stephen Colbert, Bill Murray, as well as infusing aspects of himself for a personal feel. After the character was conceptualized and given a “halfway-professional” appearance, it was time for Mr. Walker to start work on his first review. This begged the question, “what was going to be his first review?” Of course, his first review on July 3rd 2017 would be an adaptation of one of his childhood favorites; the 2007 Transformers movie.
In retrospect, his first review was significantly different from his current style of reviewing movies. Matter of fact, his first review was similar to what is currently known as a “vlog”. There were no clips from the movie (as it was still in theaters at the time), and it was mostly Walker rambling as a character named “The Nostalgia Critic”. This first iteration of the critic was portrayed as easily excited and hyperactive, similar to a later character he would create. Matter of fact, the format of this review would be used again in later reviews starring said character. The end of this video foreshadowed what was yet to come from Doug Walker; more Nostalgia Critic episodes. Walker was quick to deliver upon this promise, as another video was reportedly released later in July of 2007.
The next video featured a different format than the previous one; the overall format was similar to his later “clipless reviews”, as there was a significant lack of usable footage. To compensate for this, he created his own illustrations summarizing the plot.  This time around, he was giving his thoughts on the trailer of 2008’s Cloverfield. While Doug was closer to establishing his classic formula, it would not be fully established until the next episode; the review of ABC’s Cartoon All-Stars to the Rescue. This review would be the first time he would open and close with his iconic catchphrase, “Hello I’m the Nostalgia Critic, I remember it so you don’t have to!” He would also begin to supplement his claims with visual aids such as images and video. However, there was a Catch-22 with using these visual aids; particularly the video clips. As a result, his videos would either be blocked from viewing or removed entirely from YouTube (The site was as strict on copyrighted material as it is now, maybe even more than in modern times).

To alleviate the burden of YouTube’s severely flawed copyright system, Doug collaborated with Mike Michaud of Channel Awesome to establish a website for himself and many other reviewers. The site would have Doug and his characters serving as the mascot, and would be named after his YouTube channel ThatGuyWithTheGlasses. In Doug’s personal life, he decided to pursue a full-time career as a content creator. In doing so, he also decided to quit his job as a janitor; and he did it in style (Unfortunately if his video career ever goes under, I think he might be on some employers’ blacklists)! During the same time as the site’s conception, more content creators began to post reviews in a style similar to Walker’s Nostalgia Critic; giving rise to other online shows such as Atop the Fourth Wall (starring Lewis “Linkara” Lovhaug) and The Blockbuster Buster (starring Eric “ERod” Rodriguez). Doug would later search for a female critic for the purpose of female-oriented reviews. In the end, the finalists were Lindsay “TheDudette” Ellis, Kaylyn “Marzgurl” Dickson, and Krissy “ThatChickWithTheGoggles” Diggs. Ellis won the position of “Nostalgia Chick”, but Diggs and Dickson were also offered positions as reviewers of ThatGuyWithTheGlasses. Surprisingly, Dickson is the only one of these three that is still affiliated with Channel Awesome. However, with the fame and connections Doug was gaining; there would also be scrutiny lurking around.
Fans of James Rolfe’s Angry Video Game Nerd and Walker’s Nostalgia Critic were quick to make comparisons between the two characters. To cash in on these fan debates; Rolfe and Walker decided to stage a long lasting, satirical feud between each other as a form of cross-promotion. The feud consisted of videos being made as responses to the other, along with staged fights upon encountering each other. The staged feud primarily consisted of:
·       Nostalgia Critic “calling out” the Nerd in response to the commenters
·       Critic decoding a message from Nerd’s comment towards the aforementioned video on ScrewAttack.com (the comment in question was Rolfe’s opinion on Walker’s videos)
·       Critic responding to Nerd’s review of The Wizard (the film essentially being a feature length Nintendo commercial) and accusing him of plagiarism (as well as reviewing the film before he did)
·       Nerd responding to Critic
·       Critic challenging Nerd to reviewing a terrible movie
·       The first of three battles between the two, as well as Nerd challenging Critic to review a terrible video game in the same video.
·       Nerd reviewing Ricky 1, a parody of Sylvester Stallone’s Rocky
·       Critic reviewing Bebe’s Kids, a video game based on the movie of the same name (the latter of which he would review in a future episode)
·       A prelude to the “final battle”
·       The aforementioned final battle
While Rolfe’s character seemingly won the battle, the war was far from over. To celebrate the first anniversary of ThatGuyWithTheGlasses, Rolfe and Walker collaborated again to finally settle the feud between the two characters. As an act of peace, Nerd and Critic collaborated to review Teenage Mutant Ninja Turtles: Coming Out of Our Shells. Afterwards and in between battles, things resumed as normal. Rolfe would become a frequent collaborator with Walker, and vice versa. In each anniversary special for ThatGuy, Rolfe would be given a cameo or a supporting role.
              Walker would continue to achieve varying degrees of success in the years to come; with some episodes being critically acclaimed, and some (such as his episode covering Bart’s Nightmare) would be critically panned. However; while his success was rising, he was slowly going into creative burnout as a result of doing weekly episodes. In late 2012, Walker made the decision to permanently retire the Nostalgia Critic and move on to other projects. He intended to end the series with his review of the live-action Scooby-Doo movie, and then permanently retire the character in the third anniversary movie To Boldly Flee. (Personally, I was devastated to hear of the critic’s end) One of the previously mentioned “new projects” was a series known as Demo Reel, which premiered in October of 2012.
              Demo Reel achieved a level of success similar to the Bart’s Nightmare episode, the fans did not enjoy it; they wanted the critic to return from his long absence. However, there were some positives to this new show that would benefit future projects. Audiences were introduced to Walker’s new co-stars, Malcom Ray, Rachel Tietz, and Jim Jarosz; along with a new studio location for higher production value. Unfortunately, bringing production to a new standard was not enough. Doug Walker has a specific style of storytelling; it is comedic, it is satirical. Demo Reel, while comedic and satirical, was meant to be dramatic and character driven. The overarching storyline seemed like it was an afterthought, and the sets looked like they were slapped together during the previous day. Episodes of Nostalgia Critic were known for having low-budget special effects, but Demo Reel’s effects looked like they were made by a teenager in a high-school video editing class. In early 2013, Doug gave in to the fans’ demands and decided to bring the critic out of retirement. To serve as a series finale for Demo Reel and a premiere for a Nostalgia Critic revival, Walker created a short film titled The Review Must Go On.
              The film was set after the events of Demo Reel and To Boldly Flee, and centered around Doug debating if he should revive a certain loudmouthed and profane critic. In the Demo Reel universe, it was revealed that series protagonist Donnie DuPre was the reincarnation of the critic after an encounter with the plot hole. He steps through the hole and the critic was reborn, albeit with some changes to his show:
·       Full reviews would be bi-weekly, rather than weekly as previously established (Critic would do editorials in the weeks between these reviews, discussing topics related to cinema)
·       Current movies would be reviewed, however films still in theaters were excluded because he would not be able to use footage from this review (he would later discard this rule with his review of Jurassic World; as he found a workaround by reenacting key scenes from the film without the use of movie footage)
·       Rachel, Malcom, and Jim would become members of the show’s cast (unfortunately, Rachel would later leave the show and be replaced by Tamara Chambers)
Nostalgia Critic was back in action on February 05, 2013 with his review of 2012’s The Odd Life of Timothy Green. The show’s new format combined classic elements of the show’s previous incarnation, as well as some elements from Demo Reel; such as the comedy sketches and the inclusion of his co-stars. The Critic was back and he was here to stay, and he still remains to this day! While many of his former collaborators such as Lindsay Ellis, Noah Antweiller, and the late Justin Carmical had moved on to achieve their personal careers, Doug Walker has stayed faithful to Channel Awesome. Happy tenth anniversary Mr. Walker, and here’s to ten more years of Nostalgia Critic! Now without further ado, the review must go on!

             

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